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A Study on the User-Interface Design of On-Line Game
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이원우 Won Woo Lee |
JEWNR 8(0) 218-230, 2003 |
ABSTRACT
For years, Korea has ranked first in the broadband industry. That makes it possible for online game business to have a competitive edge in the world as well, and lots of new cybergames come out every year. In online games, user-interface is one of the mandatory elements to stimulate interaction between human and computer, provide playing information, and help players lead games as they intend. Its planned in this study to sort out 47 selected cybergames, which are especially characterized by unique multimedia environments, to divide their screens into playing area and information area, and to examine the information areas UI layout on their screens. As a result, it`s found that there is some fixed pattern in the UI layout according to the genre of the cybergames. Such a set pattern makes little contribution tocreating diversity, but that could produce some positive effect that when users who keep a specific UI information in their memory try to play a new game with a similar UI, the game will be well received by them, as they are already familiar with that and it takes less time for them to learn how to play the game. Therefore, it`s attempted in this study to delve into how to increase time efficiency and economy in producing online games.
keyword : Online Game, UI, Interactive
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About the Function of Typography in Advertisement`s message Delivery
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임채형 Chae Hyong Lim |
JEWNR 8(0) 234-243, 2003 |
ABSTRACT
Typography is considered to be the most powerful tool in delivering information and messages of an ad with an intention because its visual language can transmit both ideas and visual information through the eyes at the same time, It can be called an art, science, technology or expression. As a delivery tool using copy and visuals, an ad message is supposed to collect and characterize language types in terms of commerce, vocabulary, and style. In other words, an ad message is defined by the appealing functions of its printing types and texts. Since consumers don`t pay great attention to ads or invest much time in accepting them, an ad text should be easy and fast to understand, which calls for typography with strong appeal. One of the characteristics of message delivery in advertising is repetition by media. They adopt the method of partial or whole repetition of certain contents of an ad to activate once accepted messages whenever it is needed. When important information such as a product name, company name or certain features of a product is repeated over and over again, its settled in a consumer`s consciousness and can be recalled altogether even at the trigger of a small stimulus. This is why typography plays such a critical role in performing the functions of an ad message. This study focused on the visualized expressions of typography in the techniques of symmetry, asymmetry, repetition, and pattern and investigated the scope of typography in advertising as an assisting tool to express messages more easily and strongly and as a player capable of exercising the power of an existence in an expressive space itself.
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Tactual Media and Graphical User Interface (GUI)
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정원준 Won Jun Chung |
JEWNR 8(0) 246-262, 2003 |
ABSTRACT
Direct information delivery for men includes the following: sound information conveyed to the ears with the mouth as the source visual information that conveys body movements to the other person and tactual information conveyed through touching, hugging, or hitting. Sound information transcends time it can be delivered to a remote place through the media such as radio, telephone, CD, etc. Visual information can be delivered through drawings or pictures. As symbolic visual information, characters are used in several media ranging from letters and faxes to newspapers and publishing. Using both senses of sight and hearing, television and video are considered as useful media since they provide a wealth of information. Tactual information for man is sent out from all parts of the body including the hand. More complex information is sent out when unique tactual information for an object is sent out together with bodily movement. Information obtained from the skin such as shape, texture, warm feeling, and keen feeling is accepted only when the target object or person exists and there is physical contact. For now, it is impossible to deliver tactual information from a remote place or transcend time. Although development of ways and media to deliver tactual information is already underway, the study on man`s cognitive and sensory aspects is still in its infancy stages. However, interest in tactual sense has been growing alongside the advancement of information technology and digitization of science and technologies. Virtual reality, tactual games, tactual display, and tactual mouse development give a glimpse of the future development of tactual media and research on tactual sense as the most sensitive among man`s five senses. Against this backdrop, the study sought to rediscover media through the tactual sense and explore the possibility of using tactual media as design media. The value of design using tactual sense and its value as media was suggested by analyzing the Graphical User Interface (GUI) environment to implement tactual sense and by explaining factors that enable one to experience tactual sense.
keyword : User Interface, Tactual Media, Design Tool
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The Study On Calligraphy Power in Communication Arts
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최승락 Seung Rak Choi , 김헌준 Heon Jun Kim |
JEWNR 8(0) 266-282, 2003 |
ABSTRACT
A person`s handwriting may represents the person`s character and shows the feeling and mentality of the person. What types of letters would be used in the story copies for the communication materials have been settled as an important expression technology. As the messages conveyed to the consumers can be differentiated according to the expression concepts of the communication materials, the varieties of the emotion, curiosity, and characters of the authors included in the contents of the communication materials should be expressed in differently. Although the type points of English have been developed into thousands of various styles, those of Korea points have been developed into only dozens of styles and it is true that the expressions in Korean types may be lacked in the viewpoints of variety. In addition, the contents of the copies of almost all the communication materials used to be treated in digital points. Therefore, the communication materials in which some handwritings are used have succeeded in the visual differentiation in the viewpoint of scarcity. Furthermore, free styled handwritings would present the consumers some good senses. When the concepts of the communication materials correspond to the images of the handwritings, the quality effectiveness of the materials would be increased. For example, as the animation materials in a museum should have the historical image, the type points of handwritings are recommended for the harmonization. In addition, in case of the fairy tales for children, the handwritings written by children is judged to be better for them considering the curiosity and level of the children. It is said that the core of the communication materials would be the differentiated expression. Considering the situations, the creative ideas of what kinds of the elements should be differentiated may produce some fruitful results by accident.
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Local Self-government Character Trend Analysis
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최우석 Woo Seok Choi |
JEWNR 8(0) 286-296, 2003 |
ABSTRACT
After the establishment of Local Self-government, it pursues vigorously to develop the character contents. And the interest of the customers is heightening on the marketing strategy to enlarge the future value of the character brand of the Local Self-government. In this study, I analysed the trend in order to make an image as OSMU structure which is indispensable in devising a character in the local self-government. Through the analysis of 60 local self-government, I aim at grasping the present conditions and predicting the future trend. By adopting the concept of customer-centered management which combines with design, the local self-government tried to develop systematic design and to alter its thinking to secure its competitiveness. As a result of the analysis of formal classification which is drawn from the local self-government character, realistic form, personalized shape, and abstract form come out. Symbols are man, animal, plant, and peculiar things, so that they focus on and develop their symbolic features. Finally, I hope to develop the character contents of the local self-government by generating the highly added value.
keyword : OSMU, Trend Analysis, Character Trend
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A study on Deconstructionist Representation in the Visual Communication Design
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홍동식 Dong Sik Hong |
JEWNR 8(0) 300-313, 2003 |
ABSTRACT
Visual communication design has been represented in varied images from ancient society up until the present time. Especially graphic design, which has experienced artistic upheaval from modernism and postmodernism, has been enabled to deliver messages in a more developed and sensuous appearances. Deconstructionist design wasn`t well received by modernism, an advocate of practicality and effectiveness; however, as the beginning of subsequent postmodernism, it started to earn a warm welcome from a number of designers. Postmodernism made it possible for deconstruction to be a new paradigm appreciating neutral respect for varied expressions and designers` idiosyncrasy. Corresponding to this new trend, Edward Fella published his artwork "Letters on America", which introduced a variety of vernacular design works in America. It was the result of years of research, and included materials which were not something completely new to field of communication design but rather symbolic, deconstructive images available everywhere around us. Deconstruction broke away from the previous modernism`s unity and standards, and sought to acheive a new tensional deliverance. As a consequence, images were created in destructive and incomplete forms. Graphic design also complied with this new code and its advent fascinated the artists in the fields of advertising, editorial and poster designs. This paper contends that contemporary graphic design still maintains a deconstructive representation, examines its locality in design works from an aesthetic viewpoint, and researches theoretical approaches to deconstructionist and case studies conducted domestically. There has been incessant critical contradiction in terms of the heritage of deconstruction. I would like to present you with a moment in which you can struggle to decide whether it is a result of an effort to get away from modernism or an offspring of postmodernism
keyword : Deconstruction, Postmodern, Transgress
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