| A person`s handwriting may represents the person`s character and shows the feeling and mentality of the person. What types of letters would be used in the story copies for the communication materials have been settled as an important expression technology. As the messages conveyed to the consumers can be differentiated according to the expression concepts of the communication materials, the varieties of the emotion, curiosity, and characters of the authors included in the contents of the communication materials should be expressed in differently. Although the type points of English have been developed into thousands of various styles, those of Korea points have been developed into only dozens of styles and it is true that the expressions in Korean types may be lacked in the viewpoints of variety. In addition, the contents of the copies of almost all the communication materials used to be treated in digital points. Therefore, the communication materials in which some handwritings are used have succeeded in the visual differentiation in the viewpoint of scarcity. Furthermore, free styled handwritings would present the consumers some good senses. When the concepts of the communication materials correspond to the images of the handwritings, the quality effectiveness of the materials would be increased. For example, as the animation materials in a museum should have the historical image, the type points of handwritings are recommended for the harmonization. In addition, in case of the fairy tales for children, the handwritings written by children is judged to be better for them considering the curiosity and level of the children. It is said that the core of the communication materials would be the differentiated expression. Considering the situations, the creative ideas of what kinds of the elements should be differentiated may produce some fruitful results by accident. |
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