Background Since the mid-20th century, the development of digital technology has led the Fourth industrial revolution including Computers, the Internet, AR/VR, Metaverse, and AI, and brought new environments and changes in various fields. Recently, in the midst of the pandemic, there was a need for Media Conversion using digital technology for emotional communication in the field of Print Media. Recently, during the Pandemic, there has been a growing need for a transition in the Print Media industry, which is based on emotional communication, to apply digital technology. This has led to various attempts in fields such as Moving Posters, AR content, and Digital Publishing to enhance Visual appeal and effective information delivery. Among them, the expression 'movement' called 'movement' plays a major role in the reproduction of moving posters that form plot structures and deliver information by giving time to the limited and flat space of traditional print media Recently, with the development of various content platforms, Moving Posters have become more popularized and shared. However, academic research on this is still insufficient. Accordingly, this paper analyzes the Animation elements of the ‘movement’ expression that has recently appeared in Graphic Design in response to changes in platforms that everyone can easily access outside of time and space, and proposes a prototype by identifying the ‘untapped domains’. Methods It theoretically explores technological development and platform changes from an evolutionary perspective of Media, and investigates the use of ‘motion’ expression elements in the field of Graphic Design. After that, the concept of the Moving Poster, the current trend, unused fields, and ‘movement’ elements are analyzed. In addition, a preliminary survey is conducted to identify the needs of users. By integrally modifying/complementing the pre-survey and extracted ‘movement’ elements, new ‘movement’ elements are derived and re-established for applied to prototypes of Picture Book Moving Posters and verify objectivity through expert preference surveys. The scope of the study is AR Picture Books [Little Bear Mur] and [Are you scared of the dark?] selected by identifying unused fields. Result In order to develop a prototype of the Picture Book Moving Poster, this paper used the cover design of two Picture Books. Moving Posters were produced by selecting three final drafts for each Picture Book’s contents and Design Concept. In addition, through a preference survey of four experts focusing on the attention, information delivery, and efficiency of the Moving Poster, Plan A was finally selected as [Little Bear Mur] and Plan C was selected as [Are you scared of the dark?]. And each Moving Poster was developed around 5s and 10s looping motions. Conclusion The results of the study can be summarized into the following three. First, this paper classified changes in content platforms from a media evolutionary perspective into periods of Analog and Digital Revolutions. Second, a Moving Poster’s interface design prototype in an unused field was proposed by extracting the current status and movement elements of domestic Moving Poster. Third, new movement elements were derived by identifying the needs of users. The extracted elements consist of Visual Extension elements (2D, 3D, Video), Temporal and Spatial Extension elements (Scene Conversion, Plot Structure, Motion time), and Auditory Extension elements (Background Music, Sound Effects). The limitation of the study is that the user's response test process was not included.

keyword : 움직임 요소, 무빙 포스터, 프로토타입, Moving Elements, Moving Poster, Prototype

Background Neighborhood parks are transforming into vehicles for public welfare. Jinju City, located in Gyeongsangnam-do, is also striving to be reborn as a public welfare hub and a tourist attraction through the 'Jinyangho Renaissance' project. Consequently, it is crucial to establish the identity of 'Jinyangho Park' and undertake BI development. Methods Suggestions are derived by taking into account design-related plans and laws in Gyeongsangnam-do and Jinju city. Following that, we will analyze similar BI cases and investigate the image of Jinyangho Park through a questionnaire survey. We will then proceed with BI development based on the survey responses. Result As a result of the preference analysis, the first candidate received the highest preference. There were no differences in preferences based on gender, but some variations were observed based on age. Based on the analysis results from the questionnaire survey, the development of Jinyangho Park BI has been completed, and BS and AS guidelines have been established. Conclusion Through the development of Jinyangho Park BI, we have acquired various communication tools. Additionally, we have been able to establish the identity of Jinyangho Park, enabling effective internal and external communication. Through this research, we anticipate enhanced economic and cultural value-creation activities in Jinju City.

keyword : 근린공원, 브랜드 아이덴티티, 진양호공원, Neighborhood Park, Brand Identity, Jinyangho Park

Background Museum cultural products make it easier for consumers to access ancient culture and spread culture in a very natural way as a medium of culture. Cultural products are important in both Korea and China, and research on cultural product design is needed as the importance of cultural products increases. However, gender and age studies are not perfect. Therefore, this study aims to study the preferences of gender and various age groups. Methods The method of this study is to investigate the characteristics of existing cultural products through case analysis, to confirm consumers' preferences for cultural product characteristics by age through a survey, and to confirm the accuracy of existing cultural product characteristics by deriving related data. Result As a result of case analysis, there are variables such as creativity, culture, value, and practicality.There are clear differences in consumers' creativity, culture, and value preferences for existing museum cultural products through consumer surveys by age group.The data showed that people in their 20s and 30s have a low preference for existing museum cultural products, while teenagers, 40s and 50s have a high preference for existing museum cultural products. Conclusion Consumers like products of creativity, culture and value. Therefore, in the design process, customized designs should be made according to the age and gender of consumers.

keyword : 박물관, 문화상품디자인, 소비자선호도, Museums, Cultural Product Design, Consumer Preference

Background Tactical Urbanism has emerged as a flexible and innovative approach to complement the limitations of traditional urban planning methods, allowing cities to adapt and respond effectively to new urban challenges. By utilizing tactical urbanism strategies, cities can encourage increased visitation and revitalization, ultimately influencing the diversity and vibrancy of urban areas. Methods This study focuses on deriving the core elements of Tactical Urbanism through theoretical considerations and conducting a comparative analysis of two case studies: Common Ground in Seoul and FXCO in Daegu. By examining these real-world examples, the study aims to shed light on the practical implementation and effectiveness of Tactical Urbanism strategies in different urban contexts. Result In previous studies, the characteristics of tactical urbanism have been identified as temporality, community engagement, complex culture, urban environment improvement, urban image enhancement, and economic impact. This study, which focuses on analyzing complex cultural art spaces within the realm of tactical urbanism, has selected four specific analysis items: temporary, community involvement, complex culture, and urban environment and image improvement. These analysis items will provide a framework for examining and understanding the unique aspects of complex cultural art spaces within tactical urbanism. Conclusion The application of tactical urbanism in practice has revealed several key findings. Firstly, businesses have primarily utilized tactical urbanism for purposes such as container pop-up malls and pop-up sales booths. Secondly, successful implementation often involves a process of prior consultation and effective communication with residents and stakeholders. Thirdly, tactical urbanism has frequently been proposed with urban regeneration efforts, leading to various positive effects. These include the improvement of the urban landscape and regional image, increased efficiency in utilizing unused land, economic benefits through attracting tourists, fostering a sense of voluntary participation, and job creation. Lastly, tactical urbanism proposals have commonly been presented in the context of festivals, events, flea markets, and urban regeneration initiatives.

keyword : 도시재생, 택티컬 어바니즘, 복합문화예술공간, Urban Regeneration, Tactical Urbanism, Complex Culture and Art Spaces

Background With the extension of the average human lifespan, the global senior population is on the rise. Consequently, the incidence of traffic accidents involving senior pedestrians is also on the rise. Senior pedestrians represent over 50% of all pedestrian fatalities in pedestrian traffic accident deaths, due to slower walking speed and difficulties in quick evasion during emergencies. In this context, the study aimed to prevent traffic accidents among seniors by developing safety-oriented clothing for senior pedestrians. Methods To create protective clothing aimed at preventing traffic accidents among senior pedestrians, the study first examined the current state of traffic accidents involving seniors, as well as present safety measures for seniors. The study then designed clothing based on factors relevant to seniors and incorporated the LilyPad Arduino and LEDs. For traffic accident prevention, the study devised a selection of colors for the LEDs and their arrangement to enhance visibility in the dark. Result The manufacturing of clothing for seniors incorporated the principles of universal design, considering their slower movements and diminished senses due to aging. The clothing, made of knit fabric, is easy to wear and doesn’t restrict movement, providing added warmth for the wearer. Concerning LED colors, the study selected and attached colors with high visual sensitivity and distinguishability when driving, producing protective clothing that's both easy for seniors to wear and noticeable while walking. Conclusion The development of protective clothing fitted with the LilyPad Arduino and LEDs, intended for the safety of seniors, not only aids in preventing traffic accidents, but also signifies the potential for expanding clothing design for seniors in anticipation of the upcoming super-aged society. Furthermore, the entire process from a design proposal for the safety of seniors to attaching the LilyPad Arduino and LEDs can serve as educational content for design and digital technology convergence for fashion majors.

keyword : 고령자, 릴리패드 아두이노, 보호 의상, Seniors, Lilypad Arduino, Protective Clothing

Background The rapidly changing social environment and the development of media make it possible for us to deliver information in various ways and encounter different forms of information content. However, it is not important to provide only the data results to the information user, there is a growing need for information visualization to comprehend the overall context of the information. Accordingly, this study aims to establish an information visualization system through research cases conducted in the information design curriculum to derive information visualization considering the overall context. Methods This study examined the overall theoretical system on information literacy, the concept of narrative, and metaphors in order to approach efficient information visualization in the overall context. Based on the analysis tool prepared to examine the information visualization system applying the concept of narrative, the cases of infographic poster design developed in the researcher's curriculum were analyzed by dividing them into communication and design aspects. Result To derive information visualization applying the concept of narrative, the approach and expression method of information must be applied differently depending on the content of information, the characteristics of media, and the type of message. It was confirmed that the effectiveness of information visualization can be influenced by how the narrative is applied, which metaphoric medium is selected, and how various contents and visual elements are combined with the overall narrative plot. Conclusion Information visualization applying the concept of narrative enabled an approach to information visualization considering the context surrounding the information itself based upon the ability to explore, select, arrange, utilize, and synthesize information.

keyword : 정보 문해력, 비주얼 내러티브, 정보 시각화, Information Literacy, Visual Narrative, Information Visualization