| Abstract |
| Tourism-themed small local cities have explored their own cultural resources and developed diverse cultural products to establish and advertise their own local identity. Now, cultural products are a useful means to promote local economy by maximizing the strength of local cultural resources. In the modern times, people tend to see cultural values from both artistic and aesthetic aspects when they buy a product as well as the quality of the product. Therefore, this study attempted to develop pattern design which could be used as a cup pattern in ceramic ware using the handwriting of Nanseolheon Heo Cho-hui who was born in Gangneung considering local characteristics in which coffee-related culture is flourished including Gangneung Coffee Festival. For images to be used as patterns, Nanseolheon`s handwriting and Art Deco`s geometric patterns were mixed and designed in creative patterns. Then, they were applied to tea deigns to develop them into cultural products. Prior to this study, the pattern design in which Nanseolheon`s handwriting was used for textile design was studied. (Yang Soon-yeong, Im Hye-sook, 2013) In previous studies, pattern design was limited to textile design. Therefore, this study tried to develop new patterns which integrated local cultural factors and modern design after applying the developed pattern design to a cup. It appears that local culture-based pattern design would make Gangneung`s ceramic cultural products differ from those in other regions and make contribution to the development and spread of its own image as a unique local cultural product. |
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| Key Words |
| 커피잔 패턴디자인, 난설헌 친필서체, 아르데코 기하학적 문양, Coffee Cup Pattern Pattern Design, Nanseolheon`s Calligraphy, Art Deco`s Geometric Patterns |
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