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Vol.40, No.0, 165 ~ 175, 2013
Title
Internet Parent-infant health Information, Baby Friendly Hospital Initiative Website Content and Design
강남미 Kang Nam Mi , 이정은 Lee Jung Eun , 이운형 Lee Woon Hyung
Abstract
Web-based healthcare information -may facilicate health promotion, however, internal and external factors including health information utilization, interest in web-based information, web-design, skill and content may be associated with its practice. The purpose of this study was to explore the characteristics of web-based healthcare information using survey data collected from 1476 married women.. And, we examined whether degree of internet information utilization, interest and web-design, skill and content of 50 Baby Friendly Hospitals Initiative. A cross-sectional web-mail survey was employed in this study. We found that women or those who breastfed their infant were more likley to be interested in web-based healthcare information compared to men or those with bottle-feeding, respectively. However, the degree of interest did not vary by marital status, occupation, or education. For the websites of Baby Friendly Hospitals, respondents agreed with consistency of navigation bar and high speed web browsing and recognized target group, but did not think that the web provided the detailed information on parental education. Our finding suggests the need to enhance the search engine and contents on the parental-child healthcare websites.
Key Words
건강정보, 웹사이트 디자인, 여성건강, Health education, Website design, Women health
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