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Vol.30, No.0, 315 ~ 326, 2011
Title
A Study on the Comparison of Textile Design between Fashion Products and Home Interior Products of Prestigious Fashion Brands
이은옥 Lee Eun-oak
Abstract
This paper explores and compares the textile pattern design between Fashion products and Home interior products of famous fashion brands such as Armani & Armani Home, Versache & Versache Home, Etro & Etro Home. The color, motive type, motive layout, motive expression, and pattern drawing technique of two products are cross-sectionally examined and compared. The analyses show that these brands apply their unique textile design used in fashion products to the textile design of home interior products in order to show the consistent and unique characteristics of their brands. In particular, Etro & Etro Home follow consistently this trend. Their motive type, motive layout, motive expression, pattern type and texture in the fabric are examed and compared Results suggest the most brand extensions generally use similar to their main brands.
Key Words
패션브랜드, 확장브랜드, 텍스타일디자인, fashion brand, Interior home extension brand, textile design
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