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Vol.18, No.0, 161 ~ 175, 2008
Title
A Study on the moving picture UCC Creativity in Remediation theory
조현주 Cho Hyun-joo
Abstract
I, a researcher, try to search a difference of propensity to express and propensity to create on the moving picture UCC and contents of other media, find out that the moving picture UCC has much more propensity to remediate than other media. So, I explain a feature of creativity on the Remediation of moving picture UCC to link propensity to synthesize of the Remediation with synthetic power of creativity. In conclusion, the moving picture UCC is closely remediated to similar moving media and the divergent thinking for the Remediation is involved in creativity of the moving picture UCC.
Key Words
재매개, 하이퍼매개, UCC, 창의성, remediation, hypermediacy, creativity
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