| Abstract |
| What started in the United States in 1930`s with a simple character has developed over the years into a cultural business phenonenon. Currently there are many types of media in the world. However, these media platforms do not act separately, but together. The process for creating a character holds important elements such as, friendliness, closeness, individualism, and a sense of variety. But, with the recent trend in the way a concept or an idea can work on many different media platforms should work within the process of character design. In hopes of empowering Korean character design, research was conducted on the character design identity, character design process, and successful character franchises. The research found three areas for improvement in the character design industry, the need for investment into storytelling, modernizing existing characters, and changing the current system model for developing characters with an OSMU model. |
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| Key Words |
| Character Design, Design Creative System. One Source Multi Use (OSMU) |
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