| Abstract |
| As the consumers` needs and wants for environment are diversified we witness that the purchase propensity in sportswear market is rapidly changing. The global trend of sportswear seems to turn its focus on esthetic fashion rather practical function while product differentiation for professional and general consumers is becoming a thing of the past. What is required to be able to effectively respond to this changing pattern is to reinforce the market competitiveness through the development of quality products with more stylish and rational design and high-end functionality. This paper presents the research on the development of design, requested by Morris Optics Inc. and sponsored by Ansan-City Municipal Government through the planning procedure for `The design of sports goggles for glasses wearers` The primary focus of the research is on setting up a direction for future-oriented design and product analysis to identify the current design trend through concrete and actual cases. Sports goggles are a body-gluing product which requires not only fashionable and functional consideration but also safety, usefulness as well as ergonomic consideration. I have referred to a variety of measurements from all available samples as well as classification, characteristics and structure of sports goggles as factors to influence on determining the basic framework for their design. In addition, I examined the intrinsic properties of sports goggles, segmented design factors and extracted what has been already applied in order to come up with ways to incorporate them into designing new products. Finally, I`d like to announce in advance that design works presented in this paper are sample images that were created for reference purpose instead of actual design works fashioned through this research, which I was not able to reveal anyway as they are related to the corporate client for this research. |
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