| Abstract |
| The best great merits is that making person record being interested informations. The existing internet portal furnish many informations but it was limits of all informations excluded. Blog can collect wanted informations by one-self and throw to a specific person or unspecific many numbers, what is more, Blog can deliver the one`s commented idea. Thus because that a blog`s characteristic raise the side of information service, blog encroach worry over fad just for a time early and repeat changing continually. Some by blog`s merit blog market began in earnest from the seond half of 2003, and this made rapid success raising rapidly pure visitor, page view and so on. In 2004 Navor, Yahoo and Empas reinforced blog`s service with connected service, once more pure visitor increased rapidly. In april 2004, page view of blog minihomepage service took the first place after clear away club service . Since then this is continued rising trend rapidly. Among others Cyworld`s minihomepages have settled unchallenged existence of a front-runner in the blog industry. And Navor blog have pretty rising to site of obtaining the best great result, for all that Navor blog got into the business late. Thus can blog industry`s growth furnish new possibility in the exting internet enterprise. I would like to check success`s keyfactor in the blog industry through customers and competition structure analysis. And then blog`s service can have acted which model finally in the side of earnings ; I would like to present several standards about earning model inflected blog |
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| Key Words |
| Blog, customers, earning model |
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