| Abstract |
| Movie posters have been and still are changing and improving ever since movies were introduced to the society. However, even though it has been over a hundred years since movies were first introduced in Korea, Korean movies have been only delivering simple messages to its viewers. Fortunately, from the beginning of the 21st century, there has improvements made on Korean movie posters and the designs due to the rapid development of Korean movies and the recognition of the importance of movie posters. This is good for those who want to make change and improvements on Korean movie posters, but at the same time there are those who are unnecessarily using images that are too “Graphic.” A movie poster is very important not only because it is a method of communicating with the society, but also because it helps attract viewers and summarizes the plot of the movie. Recently, movie advertisement has expanded (television, the web), but movie posters still have significant importance. Therefore, visual elements such as photography and illustration, which are the basis for movie posters, need to be used correctly and efficiently. This research is trying to find out how such images on movie posters have influence on movies and give suggestions on what improvements should be made on the designs |
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| Key Words |
| movie poster, element of communication, expression of significant contents |
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