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Vol.4, No.0, 154 ~ 173, 1999
A Study on the Expression Type of the Visual Message for the school Newspaper Advertising
권재경Je Kyung Kwon
In recent various environment changes of universities and colleges,began to feel one another as their rival and recognized advertising marketing as a solution of unlimiteded competition and were in serious action for advertising. The purpose of this study is to suggest the expression type of the Visual Message for the school newspaper advertising with these understandings this research the problems and how to expression images according to school concept which will emphasize it`s differentiation and intergration value.
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