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DOI :     Journal Korea Society of Visual Design Forum , Vol.79, No.0, 63 ~ 77, 2023
Title
Types and Significances of Luxury Fashion's Resale Project
김선영 Kim Sun Young
abstract
Background Amid growing demand for sustainability across society, resale is attracting attention as an alternative to realizing the fashion circulation. The purpose of the study is to classify the type after looking into resale project case in luxury fashion and find out imbedded significance. Methods In the research method, First, concept of resale and its spread background were reviewed. Second, focusing on the cases from 2017 to 2022, when the resale of luxury fashion was developed, the types were classified and the contents were identified. Third, the significances were derived by synthesizing the contents of the study. Result Resale project of luxury fashion breaks into three: partnership contract with resale platform, process of dependent resale program, and takeover or share acquisition of resale platform. Meaningful point exists in that, in spite of some difference in specific content and type, this trend gives luxury fashion the newly changed implication, luxury fashion is sustainable business model, and that fashion boundary becomes widened according to progress in product certification technology. Conclusion This study would help to comprehend the luxury fashion’s resale trend and the change in fashion recycle paradigm for sustainability. It is expected to realize the differentiated resale service and extension to overall luxury fashion industry.
Key Words
럭셔리 패션, 리세일, 리세일 플랫폼, Luxury Fashion, Resale, Resale Platform
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