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DOI :     Journal Korea Society of Visual Design Forum , Vol.68, No.0, 233 ~ 243, 2020
Title
Research on Information Design of Intelligent Public Transportation Services for the Elderly - Focused on the Bus Lines in Busan, Korea -
김지혜 Ji-hye Kim , 홍동식 Dong-sik Hong
abstract
Background According to the traffic information survey data of Busan Metropolitan City, buses have a high rate of public transportation use. Busan is a mountainous region, so many buses run throughout the mountains. There are many elderly people living there, and they use the buses often. Because the elderly are being encouraged to surrender their driver’s licenses, they are using buses more frequently. However, the public transportation system is centered on young people, mainly in the city, and all systems are navigated in a digital environment. Accordingly, the smart phone retention rate of the elderly is increasing, but the reality is that the information design of these systems is insufficient for elderly users. Methods This study examines the current state of bus information design in public transportation in Busan. Furthermore, we will investigate whether the current public transportation information design is suitable for the elderly. This study also provides guidelines for information design for the elderly. Result Busan's public transportation information design conveys a considerable amount of information provided by smartphone-based apps. However, in the case of an elderly person who is unfamiliar with the smartphone device itself and who has difficulty operating the app, there is a limit to the app’s usability. Therefore, guidelines for information design based on the three factors of readability, visibility, and operability are proposed. Conclusion As society becomes super-aged, there will be more demand for information design for the elderly. By providing guidelines on information design for the elderly, it is expected that various design solutions satisfying these guidelines will be developed to provide easier and more convenient navigational information to the elderly.
Key Words
고령자 정보디자인, 대중교통 앱, 부산 버스, Information Design for the Elderly, Busan bus, Public Transportation App
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