| abstract |
| Background As the functional fashion combined with the fast fashion that quickly produces/distributes by immediately reflecting the newest trend and technology gets popular, most of the textile fashion industry based on the tradition are on the decline. Contrary to the current market flow, however, the batik fashion industry of Indonesia is continuously growing. This study aims to suggest the vitalization measures in which Indonesian batik could continuously grow in the current textile fashion industry by maintaining its tradition as well.
Methods On top of considering the history and characteristics of Indonesian batik through literature, the cases of fashion area showing the greatest production and exports out of batik products are analyzed. Based on it, the diverse measures for vitalizing the batik industry are researched.
Result Indonesian batik is the handmade-dyeing technique using the resistance of wax and tools like copper. It shows the characteristics such as unique and culturally-compromising motifs and patterns containing the identity of Indonesia. The prosperous times of Indonesian batik industry were from the 1960s to the 1980s. During this period, Indonesian fashion designers focused on the expression of national identity by mostly using the batik. After that, in the period of decline, the batik industry was listed as an intangible cultural heritage of UNESCO, and faces the new prosperous times. Contrary to the elder fashion designers, the fashion designers of this times focused on modernly reinterpreting the motif of batik and also transforming the traditional costume of Indonesia to the modern costume.
Conclusion In this paper, the researcher studied how the batik has been produced in different perspectives of fashion area. In the results of analyzing the progress of batik industry, it was judged as having the possibility of continuous growth and market potential, so that the measures for vitalizing the batik industry were considered. For the vitalization of batik industry, the designers and companies should put efforts into the solution of raw materials depending on imports and the development of modern batik and global online platform suitable for customers' taste and needs. Also, the government and institutions should provide the material support and develop the solution program based on managerial skills. |
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| Key Words |
| 인도네시아 바틱, 바틱 산업, 바틱 패션, Indonesian Batik, Batik Industry, Batik Fashion |
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