ABSTRACT
The studies wish to review value of design and present suitable direction by a sensitivity tool through condition and characteristic, and various example of sensitivity modeling that is applied in product design in living environment. Change of lifestyle made to continue quest for human`s essence through digital and culture that revaluated Analog value, and is extinguished gradually better. Changed living environment did so that diversify traditional method and process of product design and did individual and family lifestyle so that diffuse through new paradigm. This environment was lost already, or did use purpose two crabs by tool of effort the sensitivity enemy to solve dehumanization phenomenon of design that is apt to be lost by science that is not phenomenon that design feels satisfaction as structural value approaching by target of style simply. Specially, issues that 21th century floral tributes that is organic with human inside and nature by origin grope and intends target called resource reduction and human essence recovery is spread fast in design and study and development that do more spiritual value than material value are achieved. Design style and sensitivity access technology called digital and analogue differs but visual style is sense the sense of touch enemy, functional efficiency is concept value of image, is presenting various method to accident back the echo enemy who will see tomorrow than now. Value of design decides to define that it is sensitivity design to concept that is the most universal that area of sensitivity that can not be settled to formal structure vicinity that do based on style simply exists and do name in living environment. The studies presented user environment division physical, psychological style, concept principle and accordingly access direction for sensitivity design style deduction which is applied in living product design.
keyword : 감성조형, 리빙 제품, 디자인, Emotional form, Living product, Design