The development of Buddhist culture contents was part of work for establishing the icons of Korean culture. In order for our culture contents to be competitive as world-class products, much time and effort will be needed. This study investigated the possibility of creating the abolished temple sites, Buddhist culture heritage occupying a large portion in the original forms of our culture, as contents and the methods of their use. In its introduction, the study described its purpose, research questions, the meaning of Korean Buddhist culture content industry using a storytelling technique and a method of developing the contents out of `the Abolished Site of Gameun-sa.` Its contents method was created based on a story related to `the Gameunsaji` as its motives. In light of the fact that the tale of `Gameunsaji` was a didactic story, its characters and story were composed for children, thus extracting the persons related to `Gameunsaji` fable and creating them as characters. Namely, the storytelling was created based on Hokuk (protecting homeland) dragon (sea dragon), the Buddhist monk Jieui, King Sinmun, Kim Yu-shin, the Great Queen Seondeok as well as the protagonist of Gameunsaji, Munmu the Great, and their characters were subsequently designed. For each character, the multi-use method of characters was suggested that could be used in a modern and versatile manner, by adding applied character-based explanation and entertainment elements. In conclusion, this study was meaningful in that it was exploratory and could contribute to the globalization of Korean Buddhist culture contents through the development of characters related to the Abolished Site (Gameunsaji), one of Buddhist cultural properties, and the creation of modern contents.

keyword : 감은사지, 스토리텔링, 캐릭터 디자인, Gameunsaji, Storytelling, Character Design

As the importance of design sector in service area is increased and the customer experience makes values for users; it began to have a lot of attentions. Especially the public services brought changes to introduce the concept of user-centric administration marketing. The main purpose of this study is to identify improvement of service design through the evaluation of public services user based. The research measured the Importance-satisfaction in touch points to meet the public service and users. It was derived a priority improvement to public service. The research was conducted by online surveys, and a total of 500 respondents answered with seven public services. The questionnaire consisted in the 3455 responses. This Importance-satisfaction evaluation`s research results used by SPSS 16.0 Version, and public service has been evaluated for user-centric by the analysis of IPA (Importance-Performance Analysis). The initial results of the study showed significant differences between various demographic characters on importance-satisfaction of public service. The results would be useful information to design proposal customized service to users. Also, public services which are considered highly importance before using services and are given low satisfaction after using services were showed touch point to improve first. These results can present a problem to solve with service design approach for user satisfaction in the field recently became a big issue.

keyword : 서비스 디자인, 공공서비스, IPA 분석, Service design, Public service, IPA

The innovativeness factors positively experienced and accepted by innovators are highly valuable comparing with those by non-innovators because innovators` opinions and decisions have a strong influence on potential users of a design-centered innovative product. Therefore, a survey was conducted in order to find out the innovativeness factors positively experienced and accepted by innovators. The results of the survey were analyzed in terms of three user values: individual value, social value and functional value. Among 8 innovativeness factors introduced in a previous paper, self-expression, emotion and stimulated elevation belong to the individual value, social prestige and sharing with others belong to the social value and convenience, learnability and usefulness belong to the functional value. The results of the survey showed that there were significant differences between two user groups when they evaluated design-centered innovative products. The result of innovator group`s evaluation was higher than that of non-innovator group in terms of the individual value except emotion and the social value. Therefore, it might be possible to conclude that the individual value and the social value might be more valuable to innovator group comparing with the functional value. In addition, it is believed that such results of this study will contribute to an effective design-centered innovation in the future.

keyword : 디자인 중심의 혁신, 혁신성 요인, 사용자 혁신성, Design-Centered Innovation, Innovativeness Factors, User Innovativeness

The purpose of this study tried to look into the concept of the inner beauty and health promoting food with the change of perception of the anti aging and take a view of the Korean beauty market which also looks into the beauty concern degree anti aging cosmetics and inner beauty both domestically and in overseas. The method of this research irradiated the inner beauty preference difference according to the beauty concern degree through the anti aging, beauty concern degree and concept of the inner beauty, health questionnaire method. While the anti aging cosmetics and inner beauty market constantly, the launch the various form products including the beverage, capsule, powder, and etc. in the cosmetics industry and drug manufacturing industry. In the result of looking into with the inner beauty brand shown up in the advertisement and brand implementing the offensive marketing through the advertisement media, Amorepacific`s V=B program and CJ Cheiljedang Innerb and Cheongyungin of LG. The major item of the country`s inner beauty is the whitening, sliming, and 3 anti aging. And recently the inner beauty consumption is the growth acceleration tendency. As to the overseas inner beauty case, in Asian countries, the consumption of Japan and China is conspicuous. And the various products are launched in the venture cooperating partner Inneov established along with Loreal and U.S. tries Nestle including the health beverage market. which is helpful to the skin care for the beverage and food since 1980`s in order to enter the aging prevention market French food companies having the large-scale potentiality. There was the difference which it is and the help, the right information transfer and selection method can be proposed to the inner beauty products development direction guidance of the various dosage forms the efficient multifunction a kind of basic data, the result of the inner beauty preference according to the inner beauty of the interior of a country beauty market and beauty concern degree can reflect this research in the ground.

keyword : 이너뷰티, 안티에이징, 뷰티관심도, 선호도, Inner beauty, Anti aging, Beauty concern degree, Preference

Nowadays touch interface has become a familiar way to use new media with the popularization of smart phone and tablet PC. Touch interface is more intuitive than existing interfaces such as mouse and keyboard thus children can approach to media devices easily. in this point of view, it could be stated that touch interface is a very useful method for children. This paper aims to suggest the application of interface for educational applications. In order to achieve this purpose, this study firstly investigated existing literatures to examine the concept of user interface design. Secondly in the point of view of information design, the process of interface design was researched. Based on the analysis, two case studies were researched. this study suggested effective methods for developing educational application design through the case studies.

keyword : 사용자 인터페이스 디자인, 터치 인터페이스, 교육용 애플리케이션, User Interface Design, Touch Interface, Educational Application

As computer system and technology become more ubiquitous in their conception, there is a trend that designers are searching for the way of combining technology with human form (global companies include IBM, Philips and Levis). The technology of such a large corporate companies is about mass-produced changes in our personal experience of the world. When Designing devices that enable communication between individuals using technology, the importance of how the device relates to the users as an individual, rather than a member of group of people should be highlighted. Jewelry is about an intimate connections between an individual and object, and often forms a link in the relationships between persons. This study emphasizes the contribution that contemporary jewelry design can make to the design and conception of digital communication devices, showing a creative methodology for creating new digital jewelries integrating technologies. This bridges the areas of HCI(Human Computer Interaction), contemporary jewelry and other design disciplines. The results include wearable objects and perspective for viewing objects, in particular jewelries involving computer technologies. This study proposes the design of an electronically enhanced form of self-expression for increased social awareness in physical reality, by combining principles of wearable computing, aesthetic visualization, and electronic fashion.

keyword : 현대 장신구, 소통, 착용가능성의 기술, Contemporary Jewelry, Communication, Wearable Technology

This paper has ventured to propose, in series, that contemporary design tendency to convergence (intercommunication between figures and abstraction, shape and frame, letters and images, various genres) is based on a kind of universal human creation competence rather than a temporary or a technological one. The Korean comtemporary design is originated and generated of some historical accumulation which has been made by the peoples` lifework and aesthetic from the Koryu age. Historical documents and texts analysis are used to illustrate the above points. This historical study can be investigated from figurative and artistic expressions in accessary illustration and can explain its some features in style. Analyse methode is semiotical segmentation in the field of visual text, which permit to describe main characteristics in Koryu`s illustrations. Firstly, illustration of the Koryu age reveals its modern character in a transformation from realism to abstraction which supports itself by growing to abstraction of the figures. Secondly, illustration of the age reveals its dialectical aspect between lines and plans stressing a integration of lines to plans. These two main characters of Koryu`s illustration show that our contemporary aesthetic and design in Digital age is not in its unique industrial and modern historical course, but also in our Korean universal tradition which is actually performant.

keyword : 고려시대 문양, 추상화, 선과 면, 융합디자인, Illustrations in the Koryu age, abstraction, line and plan, convergence

This study aims at examining the pattern construction and production method of broadened shoulder which is attempted as a manner of exaggeration in fashion these days. The study researched the costume history regarding exaggeration of human body and broadened shoulder design. The case study has been conducted so as to analyse the types of broadened shoulder design in modern fashion. The results of the study are as follows. Broadened shoulders in today`s fashion are divided into the sloping broadened shoulder, the level broadened shoulder and the raised shoulder. The sloping broadened shoulder which is enlarged by diagonal through the shoulder point is embodied in gigot sleeve, short bell sleeve, lantern sleeve, cape shoulder and origami shoulder. The level broadened shoulder which is simulated broaden shoulder is embodied in crescent shoulder and formative fabrication. The raised shoulder which is enhanced upwards is embodied in pagoda shoulder, peaked shoulder and formative fabrication.

keyword : 사선적 어깨 확장, 수평적 어깨 확장, 솟은 어깨, sloping broadened shoulder, level broadened shoulder, raised shoulder

The purpose of this study is to analyse the modern fashion trend that favors classic style by examining styles, fabric, and colors in fashion collection photos. It is also to offer documents of conventional colors used in classic style as well as development of color trends and fabric. Moreover, the study is to provide basic information that will help those who wish to observe a breakdown of classic images, so that they can develop a sense of individuality with keen sensation. The result of a case study shows that classic design has a distinct historical value that transcends generation boundaries and due to its universality, many have worn classic style clothing. Through the analysis of colors, fabric, and patterns, brown was the main color along with other colors such as wine red, dark green, mustard yellow as well as white, gray, beige were mostly used. As for fabric, natural fabric like wool, tweed, velvet, corduroy, and silk were used mostly. Especially, classic images were most evident when wool was matched with silk. For patterns, geometrical designs such as glen plaid, hound`s tooth, tartan, plaid, classic stripes, and polka dots were utilized. Moreover, classic images in modern fashion based on seasonal trends were reinterpreted by the classic fashion of Britain, modern sensation, and conservatism. This study will hopefully have a positive effect on practical use of women`s fashion design by applying classic images in expressive ways.

keyword : 클래식 스타일, 색상, 소재, 패턴, Classic Style, Colors, Fabric, Pattern

This research defines human psychological faith as personal ideological feature categorized through classical liberalistic thought system, and establishes two hypotheses in order to test the relevance of personal ideology with advertising: First, each individual is more favorable to advertising which appeals to his or her ideological feature; Second, individual`s ideological feature of attitude towards advertising differs according to his or her level of involvement of the products. A survey of 410 random individuals was done. The result is that, individuals who have strong egoistic tendencies showed lower reliability and preference towards advertising appealing egoistic tendencies, and individuals who have strong intellectual tendencies showed higher reliability towards advertising appealing intellectual and atomistic tendencies. This research is meaningful in that it attempts to link macro theoretical perspectives to a micro subfield of advertisement and investigates relations between personal ideological tendencies and personal responses to the advertising based upon human nature.

keyword : 관념형태, 광고크리에이티브, 광고태도, Ideological Traits, Ad Creative, Attitudes towards the ad